A very strategic and considered plan is necessary for content marketing. It has to be laser-focused on creating the best possible interaction and engagement opportunities for a very clear and defined audience. It is not a tool just to get traffic to a site. It is a way to build a brand and an online … Read more
The importance of critical thinking cannot be understated. It is a necessary and vital tool to have in your life’s toolkit. Why is that? It is because when you are thinking critically about something, what you are really doing is thinking with good reason; you are thinking with clarity and with logic. When you are … Read more
Figuring out where to get the money for a home remodeling project can be quite the challenge. Two possible sources of funds are home equity loans and home equity lines of credit. Many homeowners might think these two financing options are essentially the same. But they’re not. Understanding the fundamental differences can help you make … Read more
What is video marketing like in 2024? I’ll tell you what doesn’t work: talking heads and three-minute-long explainers. We’ve reached video fatigue. People’s attention spans have shrunk, and today’s viewers are too savvy for the same old song and dance. In order to command the attention of your audience, you’ll need to make compelling, action-packed, … Read more
The world we live in changes rapidly every day, and the key to keep up, and hopefully be ahead, is through driving forces that push us forward. Capacity of change is directed and fueled by creativity and innovation. The most crucial point is that these two forces are transformative and therefore can drive progress. Using … Read more
